Audience:
Open industry. All apparel and footwear industry professionals, regardless of AAFA membership, are encouraged to participate.
Description:
Fewer prototypes, reduced waste, faster decisions: 3D design promises efficiency, sustainability and, cost benefits. How do you leverage 3D tools, beyond visualization, while ensuring the same results?
The next level of 3D garment design is virtual fitting. Hohenstein's Digital Fitting Lab studied the fitting process using avatars and real models in identical garments. We’ll share the research and provide practical insights into using 3D simulations for virtual fitting.
Attendees of this webinar will learn:
- How virtual fitting could replace fit models.
- Opportunities and risks of virtual fitting.
- Conclusions and tips based on research.
Speakers:
Dr. Jan Beringer
Senior Scientific Expert
Hohenstein
Dr. Jan Beringer is the Senior Scientific Expert for Hohenstein. In this role, he uses an interdisciplinary approach to develop the comfort, fit and workmanship of garments, functionalization of fabrics, textile UV protection and textile reprocessing. He has extensive knowledge in textile and fiber chemistry, functionalization, nanotechnology, coating and finishing and clothing physiology.
Dr. Beringer has also served Hohenstein as Head of the Innovative Textiles Center and Head of Research and Development for Function and Care, specializing in research and testing in the field. Dr. Beringer holds a Doctorate in Natural Sciences in Chemistry with a focus on Textile and Fiber Chemistry from the University of Stuttgart.
Jaime Griggs
Senior Sales Executive
Hohenstein
As a Senior Brand Partner at Hohenstein, Jaime Griggs builds collaborative relationships with brands, retailers and their suppliers. Together they create quality, chemical, regulatory and performance testing programs.
Prior to joining Hohenstein in 2021, Jaime worked for 10 years managing design, production and quality programs throughout product life cycles at Geneva Watch Group. She brings experience in managing her own fashion quality programs to helping retailers and brands in managing theirs. Jaime holds a B.S. in Fashion Marketing & Merchandising from the Laboratory Institute of Merchandising (LIM College).
Moderator:
Chelsea Murtha
Senior Director, Sustainability
AAFA
Chelsea Murtha serves as the association’s advocate and spokesperson on matters of sustainability and product safety. She engages with Congress, the Executive Branch, independent agencies, as well as state and local legislatures and agencies and foreign governments on sustainability, product safety, and chemical management issues important to the industry. Chelsea is also the staff liaison to AAFA’s Environmental Committee and Product Safety Council.
Chelsea joined AAFA from a Washington, D.C., government affairs firm where she led advocacy efforts for clients, including several trade associations and apparel and footwear importers, on policy developments related to environmental, social, and governance issues in global supply chains. She has also worked for the U.S. Fashion Industry Association, and a Washington, D.C., international trade policy consultancy firm. Chelsea earned a Master of Science from the London School of Economics and Political Science and a Bachelor of Arts from the George Washington University.
Unable to join on February 29?
Register for the webinar to receive an email containing the direct link to access/download the recording of the webinar and a link to the PDF version of the presentation. The email will be sent 1-3 days after the webinar.
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Stephanie Paendong