Brand Protection Council

The Brand Protection Council focuses its efforts on the global war against counterfeit apparel, footwear, accessories, and other supplier products. Charged with helping to protect U.S. branded products against cheap imitations that are flooding the marketplace, the council is composed of legal, brand enforcement, and marketing representatives of AAFA member companies.

Committee Leadership

Brandon C. Scott, Co-Chair
Senior Director, Asset Protection, Abercrombie & Fitch Trading Co

Zach Toczynski, Co-Chair
Senior Director, Global Brand Protection, Levi Strauss & Co.




Mia Gutierrez,
Co-Chair
Legal Counsel, adidas

AAFA provides a unique and invaluable forum to collaborate and strategize with other brands. The ability to benchmark and tackle complex issues as a united industry has enabled us to make significant progress in our anti-counterfeiting efforts.

-- Mia Gutierrez, 2021 Brand Protection Council Co-Chair

Lisa O'Hal, Co-Chair
Senior Manager - Global Anti-Counterfeiting and Brand Enforcement, VF Corporation

I’m thrilled to continue partnering with AAFA and the Brand Protection Council, advocating for greater collaboration between brand owners and industry partners, working together to tackle brand enforcement issues facing the IP community.

-- Lisa O'Hal, 2021 Brand Protection Council Co-Chair

Want to join this committee? Add it to your committee selections in your profile or email Membership at membership@aafaglobal.org.

Committee Members

View Participating Companies

Learn how to brand build with this committee.

Staff Liaison

Jennifer Scoggins Hanks, Director of Brand Protection

Related Events

H T M Lgrid Tiles

Oct. 8, 2024 04:00 PM

AAFA Board of Directors Meeting Fall 2024

The Fall Board of Directors meeting will take place at Ralph Lauren headquarters in New York, NY on October 8-9, 2024

Members Only

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: In-Person Event

LOCATION: New York, NY

10/8/2024 4:00:00 PM

Nov. 6, 2024 11:00 AM

Brand Protection Council Monthly Call

Join us for monthly Brand Protection Council calls to discuss the latest brand protection, counterfeit, and intellectual property rights issues.

Members Only

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: Committee

LOCATION: Conference Call

11/6/2024 11:00:00 AM

Dec. 5, 2024 10:00 AM

Brand Protection Council December 2024 Meeting

Discuss the latest brand protection, counterfeit, and intellectual property rights issues.

Members Only

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: Committee

LOCATION: Washington, DC

12/5/2024 10:00:00 AM

Feb. 5, 2025 05:00 PM

2025 Product Safety & Compliance Seminar

Join AAFA at the Product Safety & Compliance Seminar in Long Beach, CA!

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: In-Person Event

LOCATION: Long Beach, CA

2/5/2025 5:00:00 PM

Mar. 5, 2025 08:30 AM

AAFA Board of Directors Meeting March 2025

The Board of Directors Meeting will take place prior to the start of the Executive Summit on March 5, 2025

Members Only

TOPICS: Supply Chain, Brand Protection, Trade

TYPE: In-Person Event

LOCATION: Washington, DC

3/5/2025 8:30:00 AM

Mar. 5, 2025 12:30 PM

Executive Summit 2025

Join senior-level executives in D.C. as we explore key political contours, economic challenges, core values, & more!

TOPICS: Supply Chain, Trade, Brand Protection

TYPE: In-Person Event

LOCATION: Washington, DC

3/5/2025 12:30:00 PM

Apr. 29, 2025 06:00 PM

American Image Awards 2025

Celebrate Fashion’s Future! AAFA is proud to team with the CFDA Foundation for the seventh consecutive year as our exclusive charity beneficiary.

TOPICS: Trade, Brand Protection, Supply Chain

TYPE: In-Person Event

LOCATION: New York, NY

4/29/2025 6:00:00 PM

May 6, 2025 05:30 PM

2025 Global Supply Chain & Trade Conference

Join AAFA in Pittsburgh, Pennsylvania!

TOPICS: Supply Chain, Trade, Brand Protection

TYPE: In-Person Event

LOCATION: Pittsburgh, PA

5/6/2025 5:30:00 PM