Brand Protection Council

The Brand Protection Council focuses its efforts on the global war against counterfeit apparel, footwear, accessories, and other supplier products. Charged with helping to protect U.S. branded products against cheap imitations that are flooding the marketplace, the council is composed of legal, brand enforcement, and marketing representatives of AAFA member companies.

Committee Leadership

Brandon C. Scott, Co-Chair
Senior Director, Asset Protection, Abercrombie & Fitch Trading Co

Zach Toczynski, Co-Chair
Senior Director, Global Brand Protection, Levi Strauss & Co.




Mia Gutierrez,
Co-Chair
Brand Protection Manager, adidas International

AAFA provides a unique and invaluable forum to collaborate and strategize with other brands. The ability to benchmark and tackle complex issues as a united industry has enabled us to make significant progress in our anti-counterfeiting efforts.

-- Mia Gutierrez, 2021 Brand Protection Council Co-Chair

Lisa O'Hal, Co-Chair
Senior Manager - Global Anti-Counterfeiting and Brand Enforcement, VF Corporation

I’m thrilled to continue partnering with AAFA and the Brand Protection Council, advocating for greater collaboration between brand owners and industry partners, working together to tackle brand enforcement issues facing the IP community.

-- Lisa O'Hal, 2021 Brand Protection Council Co-Chair

Want to join this committee? Add it to your committee selections in your profile or email Membership at membership@aafaglobal.org.

Committee Members

View Participating Companies

Learn how to brand build with this committee.

Staff Liaison

Jennifer Scoggins Hanks, Director of Brand Protection

Related Events

H T M Lgrid Tiles

Feb. 14, 2023 11:00 AM

Brand Protection Council Monthly Call

Join us for monthly Brand Protection Council calls to discuss the latest brand protection, counterfeit, and intellectual property rights issues.

Members Only

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: Committee

LOCATION: Conference Call

2/14/2023 11:00:00 AM

Feb. 22, 2023 11:00 AM

AAFA Monthly Labeling Modernization Working Group Call

Discuss strategy and next steps on AAFA Digital Labeling Initiative.

Members Only

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: Committee

LOCATION: Conference Call

2/22/2023 11:00:00 AM

Mar. 1, 2023 08:30 AM

AAFA Board of Directors Meeting March 2023

The Board of Directors Meeting will take place prior to the start of the Executive Summit on March 1, 2023

Members Only

TOPICS: Supply Chain, Brand Protection, Trade

TYPE: In-Person Event

LOCATION: Washington, DC

3/1/2023 8:30:00 AM

Mar. 1, 2023 11:30 AM

Executive Summit 2023

Join senior-level executives in D.C. as we explore key political contours, economic challenges, core values, & more!

TOPICS: Supply Chain, Trade, Brand Protection

TYPE: In-Person Event

LOCATION: Washington, DC

3/1/2023 11:30:00 AM

Mar. 7, 2023 11:00 AM

Brand Protection Council Monthly Call

Join us for monthly Brand Protection Council calls to discuss the latest brand protection, counterfeit, and intellectual property rights issues.

Members Only

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: Committee

LOCATION: Conference Call

3/7/2023 11:00:00 AM

Mar. 15, 2023 04:00 PM

Virtual: AAFA Executive Committee Meeting March 2023

The Executive Committee will meet virtually via Zoom.  Executive Committee Members Only

Members Only

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: Committee

LOCATION: Online

3/15/2023 4:00:00 PM

Mar. 22, 2023 11:00 AM

AAFA Monthly Labeling Modernization Working Group Call

Discuss strategy and next steps on AAFA Digital Labeling Initiative.

Members Only

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: Committee

LOCATION: Conference Call

3/22/2023 11:00:00 AM

Apr. 4, 2023 11:00 AM

Brand Protection Council Monthly Call

Join us for monthly Brand Protection Council calls to discuss the latest brand protection, counterfeit, and intellectual property rights issues.

Members Only

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: Committee

LOCATION: Conference Call

4/4/2023 11:00:00 AM

Apr. 25, 2023 06:00 PM

American Image Awards 2023

Celebrate Fashion’s Future! AAFA is proud to team with the CFDA Foundation for the sixth consecutive year as our exclusive charity beneficiary.

TOPICS: Trade, Brand Protection, Supply Chain

TYPE: In-Person Event

LOCATION: New York, NY

4/25/2023 6:00:00 PM

Apr. 27, 2023 11:00 AM

AAFA Monthly Labeling Modernization Working Group Call

Discuss strategy and next steps on AAFA Digital Labeling Initiative.

Members Only

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: Committee

LOCATION: Conference Call

4/27/2023 11:00:00 AM

May 2, 2023 11:00 AM

Brand Protection Council Monthly Call

Join us for monthly Brand Protection Council calls to discuss the latest brand protection, counterfeit, and intellectual property rights issues.

Members Only

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: Committee

LOCATION: Conference Call

5/2/2023 11:00:00 AM

May 24, 2023 11:00 AM

AAFA Monthly Labeling Modernization Working Group Call

Discuss strategy and next steps on AAFA Digital Labeling Initiative.

Members Only

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: Committee

LOCATION: Conference Call

5/24/2023 11:00:00 AM