News

As the voice of the apparel and footwear industry, we work tirelessly to showcase and protect the important jobs we create in the U.S. and around the world. Learn what’s going on in the industry by keeping up with our news and advocacy efforts.

Browse our most recent press releases, letters, and comments.

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Oct. 08, 2026

AAFA Identifies Five Platforms Driving Counterfeit Sales and Online Fraud in USTR NML Submission

AAFA has submitted comments, nominating five of the most problematic platforms for AAFA members that enable fraud and the sale and distribution of counterfeit goods.

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Oct. 8, 2026

AAFA Identifies Five Platforms Driving Counterfeit Sales and Online Fraud in USTR NML Submission

AAFA has submitted comments, nominating five of the most problematic platforms for AAFA members that enable fraud and the sale and distribution of counterfeit goods.

TOPICS: Anti-counterfeits, Product Safety, Brand Protection, AAFA News

TYPE: Press Releases

10/8/2026 12:00:00 AM

Oct. 7, 2026

AAFA Files 2026 Notorious Markets Comments to USTR

AAFA submitted 2026 comments to USTR chronicling the abundance of counterfeits and IP infringements across five platforms and flagging recommendations.

TOPICS: Anti-counterfeits, Sustainability, Brand Protection, Customs, Trade, AAFA News

TYPE: Letters and Comments

10/7/2026 12:00:00 AM

Sep. 23, 2026

AAFA Signs Letter to USTR on Section 301 Vessel Fees

AAFA joined a letter to USTR urging extension of the current suspension of the Section 301 vessel fees.

TOPICS: Anti-counterfeits, Logistics, Supply Chain, Trade, AAFA News

TYPE: Letters and Comments

9/23/2026 12:00:00 AM

Sep. 21, 2026

AAFA Files Comments to the European Commission’s Watch List

The American Apparel & Footwear Association made an initial submission to the European Commission’s Public Consultation on the 2027 Counterfeit and Piracy Watch List.

TOPICS: Anti-counterfeits, Labeling, Product Safety, Counterfeits, Brand Protection, Environmental, Sourcing, Customs, Intellectual Property, AAFA News

TYPE: Letters and Comments

9/21/2026 12:00:00 AM

Sep. 18, 2026

AAFA Continues Challenge Against SB-707 PRO Selection Despite Injunction Denial

A statement from AAFA President and CEO, Steve Lamar.

TOPICS: Sustainability, Environmental, Sourcing, Supply Chain, AAFA News, Traceability

TYPE: Press Releases

9/18/2026 12:00:00 AM

Sep. 16, 2026

AAFA Launches Heat Stress Toolkit to Protect Workers from Extreme Temperatures

The AAFA Heat Stress Toolkit is an open industry resource for widespread efforts to protect workers.

TOPICS: Sustainability, Environmental, Supply Chain, Social Responsibility, AAFA News

TYPE: Press Releases

9/16/2026 12:00:00 AM