Brand Protection

By working relentlessly with policymakers and industry stakeholders, AAFA helps protect your brand’s global reputation, its intellectual property, as well as your workers and consumers.

News

FEATURED

Oct. 01, 2018

AAFA Comments to USTR on Notorious Markets

AAFA submitted comments to the U.S. Trade Representative (USTR) highlighting the industry's concerns with online and physical marketplaces that “engage in or facilitate substantial copyright piracy or trademark counterfeiting.”

Feb. 27, 2019

AAFA Testifies At USTR for 2019 IPR Report

AAFA testified before the U.S. Trade Representative (USTR) at a hearing in preparation for the annual Special 301 intellectual property rights (IPR) report.

Feb. 12, 2019

AAFA Requests to Testify at USITC Hearing on UK Trade Agreement

AAFA submitted comments and a request to testify to the U.S. International Trade Commission in connection with its hearing on the potential U.S./U.K. Trade Agreement.

Feb. 07, 2019

AAFA Submits Comments to USTR for 2019 IPR Report

AAFA submitted comments to the U.S. Trade Representative (USTR) in preparation for the annual Special 301 intellectual property rights (IPR) report.

Legislative Action Center

Here’s where you’ll find pre-prepared letters and e-mails to send your legislators on the most pressing brand protection issues for our industry today.

VIEW KEY ISSUES

Tools & Research

Best Practices to Dealing with Demand Letters

For members who, despite their best efforts, have received a demand letter or a cease and desist letter, here are steps that should be taken in your defense.

Best Practices to Avoid Copyright Infringement

The following guidelines should help defend against frivolous lawsuits.

Strategic Partners

AAFA has forged Memorandum of Understanding (MOU) agreements with strategic partners around the world to collaborate on reducing trade barriers, sharing best practices, and promoting innovation on behalf of our members.

Events

Demand + Deliver: AAFA Executive Summit promo
H T M Lgrid Tiles

Mar. 28, 2019 03:00 PM

Legwear Committe March Conference Call 2019

Review the issues of the day and discuss Committee plans over the coming months.

Members Only

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: Committee

LOCATION: Conference Call

3/28/2019 3:00:00 PM

Apr. 15, 2019 06:00 PM

American Image Awards 2019

Meet the honorees we are proud to recognize for 2019 and help celebrate fashion's future on the red carpet April 15!

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: In-Person Event

LOCATION: New York, NY

4/15/2019 6:00:00 PM

Apr. 30, 2019 10:00 AM

AAFA Government Relations Spring Committee Meeting

On April 30, we will meet to discuss pending trade and regulatory matters critical for the apparel and footwear industry.

Members Only

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: Committee

LOCATION: Washington, DC

4/30/2019 10:00:00 AM

June 4, 2019 03:00 PM

Government Relations Committee June Conference Call

Review the issues of the day and discuss Committee plans over the coming months.

Members Only

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: Committee

LOCATION: Conference Call

6/4/2019 3:00:00 PM

June 11, 2019 02:00 PM

Brand Protection Council Quarterly Call June 2019

Review the issues of the day and discuss BPC plans over the coming months

Members Only

TOPICS: Brand Protection

TYPE: Committee

LOCATION: Conference Call

6/11/2019 2:00:00 PM

June 27, 2019 03:00 PM

Legwear Committee June Conference Call 2019

Review the issues of the day and discuss Committee plans over the coming months.

Members Only

TOPICS: Brand Protection, Supply Chain, Trade

TYPE: Committee

LOCATION: Conference Call

6/27/2019 3:00:00 PM

Request for Comments

Before the government implements changes to various compliance processes, agencies often solicit comments, offering industry opportunities to provide feedback on the impact of proposed rule or process changes. AAFA provides comments on behalf of the industry. We also encourage you to submit comments directly. Here is where we share the requests for comments by agency and by deadline.

VIEW ALL REQUESTS

Webinars

H T M Lgrid Tiles

Apr. 9, 2019 02:00 PM

Webinar: Maximizing Your Online Brand Protection

This webinar will explore the importance of both exploiting the results of powerful online brand protection across the organization as well as ef

TOPICS: Brand Protection

TYPE: Webinar

LOCATION: Online

4/9/2019 2:00:00 PM

May 15, 2019 02:00 PM

Webinar: Build Online Presence For Customers Not Impostors

Brand reputation is under constant threat in the digital world, and domain management is the first line of defense to prevent abuse.

TOPICS: Brand Protection

TYPE: Webinar

LOCATION: Online

5/15/2019 2:00:00 PM